Mattel’s DC Super Hero Girls: The Fight To Do Great Things

Photo: Mattel Mattel, the company best known for Barbie dolls, has recently been trying to step up their game. In November, the company launched a new line of body positive, more melanated Barbie dolls with various heights, eye colors, and hair styles to appeal to a larger demographic (finally) and we took notice. Well, I’m here to tell you folks that the evolution of Mattel is still in motion. They recently launched a new line of dolls: DC Super Hero Girls. I took a little stroll through Mattel’s website, and honestly, I have to say that I’m here for the girls!

When I was a kid, my “go to” Halloween costumes were Spiderman and Wonder Woman. That being said, anything super hero related catches my eye. Honestly, feminism is its own super power, right? Right. I had to check this out. I went online and decided to look more into DC Super Hero Girls outside of what Mattel is doing and watched a few-bite sized episodes of the WB animation on YouTube. I pretty much fell in love. The first episode I watched showed Amanda Waller, the principal of Super Hero High, in all of her Loretta Devine circa 1987 Gilbert Hall director Stevi glory. That’s enough to have me sanging “Yassss, honey” all through my living room. Back to Mattel and these dolls… They are gorgeous. Not in the hypersexualized heteronormative standard of most dolls, but just everyday-how-it-should-be gorgeous. I really adore the fact that none of the Super Hero Girls are extra padded in the boobs and hips. They’re true …